Congratulations on becoming a business owner. Let’s get your one-person business noticed through marketing. Should I market my own one-person business or hire someone? Marketing your one-person business yourself can be an effective way to save money and build a personal connection with your customers. However, it’s important to keep in mind that marketing requires …
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Just like all products, it’s essential to market your art, if you plan on selling some. Pursuing art as a career can make for a rewarding professional life. Visual artists have many options they can consider, ranging from graphic design, special effects, and fashion. However, if you want to make it big as an artist, you …
Why do companies spend money giving away promotional gifts? Let’s all sing the lyrics from the theme song of Fame … ‘Baby remember my name’. It’s as simple as that, it’s an investment in brand awareness. To be more technical, the pinnacle of brand awareness is called proprietary eponym. This simply means a brand has become …
