event guests congregate at a trade show booth that is giving away personalized water bottles - The Wow Factor

The “Wow” Factor: How to Raise the Bar at Your Next Event

Brand Activation, Corporate Events, Event Planning / By

Hosting trade events is a great opportunity to build your brand. The article ‘Why Trade Shows are Still an Important Marketing Tool’ emphasizes that trade shows are crucial for generating leads and sales and experimenting with newer marketing strategies. Most importantly, it gives you unmatched opportunities to engage with your target audience and strengthen relationships. By …

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a woman in her 30's has her hand under her chin. The title of the article is listed as - DIY MARKETING; How to promote your one-person business

DIY Marketing: How to Promote Your One-Person Business

Marketing Strategies, Small Businesses / By

Congratulations on becoming a business owner. Let’s get your one-person business noticed through marketing. Should I market my own one-person business or hire someone? Marketing your one-person business yourself can be an effective way to save money and build a personal connection with your customers. However, it’s important to keep in mind that marketing requires …

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Party guests circle around the guest of honor who is being held up in a chair above the guests head.

Party Favors for Bar Mitzvahs: Personalized, Themed, and Practical Ideas

Bar/Bat Mitzvahs / By

When it comes to planning a bar mitzvah, choosing the right party favors for your guests is an important aspect. Party favors for bar mitzvahs are small gifts that serve as a way to thank your guests for attending and to provide them with a memorable take-home item from the celebration. There are many options …

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A black long table set with pink plates and a large vase of flowers

Corporate Event Planning: Breaking In and Finding Your Niche

Corporate Events, Event Planning / By

Corporate event planning is a diverse field with opportunities in various departments, including marketing and event management, communications, training, and the corporate foundation. These roles can involve planning traditional events such as seminars, conferences, and trade shows, as well as less apparent events that support the company’s internal operations or external brand management. Before pursuing …

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Worker Taking Notes while using a Laptop

How Tech Advancements In The Workplace Help Employees With Their Daily Tasks

Small Businesses / By

Tech advancements in the workplace have made our lives effortless. Of course, this depends on what kind of technology we’re talking about. Right now, everything’s more efficient than before! We get the benefits of faster services, better communication channels, and easier transport. These advantages even seep into the workplace. Brands and businesses nowadays create solutions …

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a lady sits at a large desk holding a mug of coffee in front of a large window looking at another large building next door - The How and Why of Starting a Business in Your Local Community

The How and Why of Starting a Business in Your Local Community

Entrepreneurship, Small Businesses / By

As reported by Pie Insurance, of the total number of businesses in the United States, 99% are small businesses. This is a staggering statistic that conveys even though the US is home to numerous multi-billion-dollar companies, people from all walks of life are starting a business. In addition, small businesses play a major role in …

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Potter making a play

Side Hustles for Creatives: How to Make Money and Still Have Time for Your Art

Airbrush Artists / By

Artists have always struggled to “make it,” but due to the decline in interest in the arts, most aspiring artists do not have the luxury of doing what they love for a living. As a result, many creatives are forced to sacrifice their “creative time” and find a side hustle. A job that pays the …

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