Key Takeaway 40% of corporate gifts are thrown away immediately. Only 21% of promotional items are kept long-term. Meanwhile, businesses…
TL;DR Event planner burnout is driven by the burden of vendor coordination, not workload. Every vendor you add brings hidden…
You've seen it happen. The activation area is set up. The signage looks great. The vendor showed up on time.…
The event industry changed faster in the last three years than it did in the previous ten. Budgets got scrutinized…
Some events don't need live artists. Maybe your budget doesn't stretch to staffing. Maybe your venue is too small. Maybe…
Most planners ask about price. The smart ones ask for paperwork. Here's exactly what separates a professional vendor from a…
Corporate planners are under more pressure than ever to go green. Not just because it's the right thing to do…
Your event budget is about to get disrupted. Not by a pandemic. Not by a recession. By technology that costs…
You got 623 people to show up. Your CEO still hates your event. Here's why. The Attendance Trap Attendance is…
You lost $847 last year. Per event. Maybe more. Most event planners changed vendors right before their events last year.…